When I started looking at what makes sustainable living hard, waste was the first problem I looked into. And waste isn't only what ends up in the bin. Most of it is decided long before: in what a product is made of, how long it's made to last, and whether anything can be done with it once it's finished.
I'd worked with factories for years before I came to the UK, so I followed it back up the chain. Products made to be replaced. Materials bonded together that no one can separate. Coatings that wear away. By the time a product reaches the bin, its fate was settled when it was designed.
So the answer has to start there too. Loopware makes everyday products from materials that can go back into a loop: recycled again and again into the same material, without losing quality, and without giving up the function and practicality the product is meant to have. One material wherever we can, nothing fixed in that can't come apart, and made to last.
Our first is a food container, because that's where both problems meet every day: it touches our food, and the usual one is plastic or sealed with silicone. Neither material meets our standard: neither serves a sustainable way of living, and neither comes without concerns for our health. So our container's body and lid are 304 stainless steel, made to our specification. When it's finally finished with, after years of service, it goes back into steel without degrading.